The Cybersecurity Market was valued USD 139 billion in 2021 and it is expected to grow up to 360 billion USD by 2029. It is mainly driven by the emerging online e-commerce platforms and the growth of IOT, AI and Cloud Security etc. Key Market players are intending to develop Internet security solutions using AI. During pandemic crisis, the demand for cybersecurity solutions in healthcare, manufacturing and government has grown exponentially.

What is cybersecurity?

Cybersecurity is the protection of internet-connected systems such as hardware, software and data from cyber threats. The practice is used by individuals and enterprises to protect against unauthorized access to data centres and other computerized systems. A strong cybersecurity strategy can provide a good security posture against malicious attacks designed to access, alter, delete, destroy or extort an organization's or user's systems and sensitive data. Cybersecurity is also instrumental in preventing attacks that aim to disable or disrupt a system's or device's operations.

Why is cybersecurity important?

With an increasing number of users, devices and programs in the modern enterprise, combined with the increased deluge of data -- much of which is sensitive or confidential -- the importance of cybersecurity continues to grow. The growing volume and sophistication of cyber attackers and attack techniques compound the problem even further.

What are the elements of cybersecurity and how does it work?

The cybersecurity field can be broken down into several different sections, the coordination of which within the organization is crucial to the success of a cybersecurity program. These sections include the following:

• Application security
• Information or data security
• Network security
• Disaster recovery/business continuity planning
• Operational security
• Cloud security
• Critical infrastructure security
• Physical security
• End-user education

Maintaining cybersecurity in a constantly evolving threat landscape is a challenge for all organizations. Traditional reactive approaches, in which resources were put toward protecting systems against the biggest known threats, while lesser known threats were undefended, is no longer a sufficient tactic. To keep up with changing security risks, a more proactive and adaptive approach is necessary.

Several key cybersecurity advisory organizations offer guidance. For example, the National Institute of Standards and Technology (NIST) recommends adopting continuous monitoring and real-time assessments as part of a risk assessment framework to defend against known and unknown threats.

What are the benefits of cybersecurity?

The benefits of implementing and maintaining cybersecurity practices include:

• Business protection against cyberattacks and data breaches.
• Protection for data and networks.
• Prevention of unauthorized user access.
• Improved recovery time after a breach.
• Protection for end users and endpoint devices.
• Regulatory compliance.
• Business continuity.
• Improved confidence in the company's reputation and trust for developers, partners, customers, stakeholders and employees.

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